Enjoy a variety of sustainable brands
Fashion Roots is apremium fashion brand house featuring European and Canadian fashion and beauty brands focused on sustainable production. Fashion Roots is connecting conscious shoppers with premium European/Canadian fashion and beauty brands. Curated with a focus on authenticity, sustainability, and timeless design, Fashion Roots brings together labels focused on sustainability such as JIORO, MERRÉH, LORA GENE and YVONNE PRIVÉ — offering customers exclusive access to limited collections, designer collaborations, and end-of-season treasures.
Every brand featured on Fashion Roots shares a commitment to ethical production, quality craftsmanship, and style with purpose. Whether you’re exploring resortwear, elegant dresses, or eco-luxury skincare, Fashion Roots is your destination for curated European artistry delivered straight from the source.
Code of Conduct
of Fashion Roots
Driven by our commitment to ensuring security and a high level of protection for our partners and clients, and to uphold professional ethics and fair competition, Fashion Roots considers it necessary to adopt and comply with the following Code of Ethics:
In accordance with the principles below, Fashion Roots undertakes to:
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Comply with all regulatory acts governing its operations under applicable legislation.
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Be guided by high moral standards in conducting its business activities.
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Demonstrate integrity and professionalism in its relations with clients, partners, and competitors.
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Contribute to building trust among clients and the public by working diligently, honestly, and in adherence to a confidentiality policy.
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Respect professional ethics and foster fair business relations under conditions of free competition.
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Avoid causing harm to individuals or society through its actions.
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Support government authorities and non-governmental organizations in achieving goals that contribute to societal development.
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Act fairly towards clients and respect their rights under applicable law.
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Strive to promote market development and public trust through its actions.
